Insight Report: Business Strategies For Targeting HNWIs In Asia-Pacific

This report provides insights into the needs of HNWIs in Asia-Pacific and how best to target them by providing insightful analysis on financial products and services offering in key higher-income and lower-income countries. The report examines business strategies to target HNWIs and UHNWIs in Asia-Pacific on important areas such as expansion, client and marketing strategy. It also analyzes the market size of HNWIs, and most importantly highlights business strategies to target mobile entrepreneurs, expatriates and non-domicile individuals in the region. It uses WealthInsight’s proprietary HNWI database comprising over 110,000 individuals.

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Executive summary

Asia-Pacific represents business opportunities for wealth managers and private bankers due to a rise in both the HNWI population and wealth in the region. However, unlike the developed countries of North America and Europe, HNWIs in the Asia-Pacific region differ in terms of culture, consumer preference and financial literacy. The region is attracting wealth managers and private bankers to increase their client base through inorganic expansion of wealth management firms and private banks. The report finds that a rise of philanthropy in lower-income countries such as India, China, Indonesia and Malaysia is one of the trends that will facilitate growth of wealth management in the region. However, wealth managers must overcome challenges in the regulatory environment to accommodate their expansion.

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Scope

The report covers the following areas:

A global snapshot of the Asia-Pacific wealth industry
Higher-income countries including Australia, Singapore, Hong Kong and Japan
Lower-income countries including China, India, Malaysia, Indonesia
Strategies to target mobile entrepreneurs, expatriates and non-domicile individuals

Reasons to buy

Understand the needs of HNWIs in Asia-Pacific and know how best to serve them.
Make robust business decisions and build better business strategies in key business areas such as expansion, client and marketing strategy to target HNWIs in Asia Pacific.
Be informed about key market trends of financial products and services offerings in developed and emerging markets, and address each trend accordingly.
Be aware of the attitudes of wealth managers and private bankers towards the future outlook of business strategies to target HNWIs in the Asia-Pacific.

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Key highlights

HNWI asset allocations in higher-income countries such as Japan, Australia, Hong Kong and Singapore are being driven by a growth in demand for real estate and equity products.
Wealth managers are looking to capitalize on HNWI interest in venture capital and angel investments.
A rise of philanthropy in lower-income countries is facilitating the growth of wealth management in emerging countries such as India, China, Indonesia and Malaysia.
The regulatory environment poses a challenge for wealth managers in Asia-Pacific.

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